Madison + Main: Daryl Johnson

Awesome idea by Madison + Main! They made Daryl Johnson an overnight celebrity by randomly choosing him to be spokesperson for eSmartTax.  His live twitter feed is featured on a digital billboard on I-195. You can also check out the interactive youtube video about the campaign & the campaign’s website.
Tweet @TheDarylJohnson and tell him how you’re going to spend your tax refund!  You’ll be entered in a daily drawing to win a $100 Visa gift card.

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